jason's deli
This project focused on re-targeting the branding of Jason’s Deli to better suit the food products that they are already promoting. As a family-focused, health-conscious company, the strategy was to best present these qualities to customers. Through the use of color, typography, and texture, the new branding was made to amplify these characteristics.
Take a look at their current branding here.
Red and green were used to highlight the fresh, high-quality ingredients used.
